The Accounting Educator from San Francisco CPA's Sterck Kulik O'Neill
The Accounting Educator from Your Financial Success Advisors
September 8, 2009

Greetings!

in this issue
  • Learn 4 Ways to Grow Your Business
  • 2 Tips to Get More Visitors to Your Website
  • How to Create a Disgruntled Employee
  • Asking for a Customer Referral
  • The Rest of the News

  • 2 Tips to Get More Visitors to Your Website
    Woman searching the Internet

    You want your website to show up on the top of Google search results. But, on top for what search phrase?

    You don't want to be on top when someone searches for "Ponzi scheme". So what keywords are the ones you should tune your website for?

    Before you hire a Search Engine Optimization specialist or web designer to tune your site, make sure you know the right money words.


    How to Create a Disgruntled Employee
    Disgruntled employee's fist

    There are some common mistakes that managers make which dis-empower team members and make them seem moody and unresponsive.

    It can happen with baby boomer managers and Gen Y or Gen X staff, but it's not confined to workers from different generations by any means.

    Here's how to turn a terrific team member into a frustrated poor performer.


    Asking for a Customer Referral
    Customer Referrals

    Customer referrals are strong marketing tools for your business. When a satisfied client tells you to contact someone they know who is looking for your service, you have both a lead and a testimonial to help you close your sale.

    The questions you want to ask are ones that do not ask the customer to take a risk. Read how.


    The Rest of the News
    Rest of the News

    Don't forget to visit our news page for regularly updated articles for your financial success.

    Today the news page talks about:

    • What's new in back-to-school tax savings
    • How to qualify for and claim the saver's credit
    • Claiming losses on individual retirement accounts

    ... and more stories to help you and your business.


    Learn 4 Ways to Grow Your Business
    Charles Sterck, CPA

    There are only 4 ways to grow your business. You're invited to spend two hours Thursday and learn all 4 and additional tips that you can use to grow your business.

    Our free seminar for business owners and key personnel will also help you develop appropriate metrics for your business. Remember, what you can measure you can manage - and - what you can manage you can leverage!

    This business development event will be held from 5 to 7 pm in Sterck Kulik O'Neill's San Francisco office. Participation is very limited to facilitate discussion, so advanced registration is required.

    Summer is over and financial pundits are announcing the end of the recession. Register today and come Thursday to make sure your business is ready for the predicted economic upturn.

    Charles R. Sterck, CPA
    Managing Director

    Register Now to Help Your Business Grow »
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