It's not just retail stores that need to keep their clients happy in these economic times. Every business needs to develop strategies to ensure that their current customers keep coming back.

Even nerd-infested industries like information technology need to work on customer satisfaction. We non-geeks can grow our business by following the 7 steps one web designer uses to make his client's satisfied.

In soft economic times cutting back on payroll usually means laying off employees.

As a tactic it works, but this strategy reduces your productivity and may end up costing you in the long run.

We know ways to slim your payroll burden without layoffs.

"The tropical weather is really here. Wish you were beautiful," is an example of a classic Freudian slip.

Our best business advice on these danger-laden malapropisms is: "Don't make them!" But, if you do surprise yourself with some unintentional vocal truth, at least know you're not alone.

Enjoy this urban legend collection of family business misstatements.

The first 2 words of your email has 2 seconds to tell your reader why it's important today.

One real-world company got a 35% increase in event attendance just by changing its email subject line.

Here are professional ideas to get your messages read. And, be sure to follow the cautions in sidebar at the bottom to keep your emails out of the common spam filters.