If you're not well prepared before you make cold calls, we guarantee that you're going to get a lot of rejections. Decision-makers in most organizations are simply weary of the large number of salespeople phoning them.

On the other hand, when you're professionally trained, cold calling is easy and tremendously profitable.

"Starting a business in a recession is like vacationing in the off-season," says San Francisco entrepreneur Eric Ryan. "It's a little less crowded, and everything starts going on sale."

"Downturns are actually a great time to sign up new accounts," adds Inc.com. That's because companies are examining every expense and business relationship. If you can offer better service, product, or value than their current vendor, you will have a decent chance of winning their business.

Successful online sales and marketing require a website that is visually attractive as well as easy to use.

Whether you're creating your own site or hiring a web developer, there are some very basic rules for success... which a huge number of businesses break.

Are you satisfied with your current accountant or CPA? Do they provide you with the level of service, competence, and benefits you deserve? If not, your choice of CPA may be impacting your potential growth and success.

To help you understand what your CPA should provide, click on the logo to immediately download your FREE assessment tool THE PROFESSIONAL ACCOUNTANT'S $CORECARD which specifically outlines the skills, credentials, competence, and benefits every professional and business owner should demand from their CPA