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The Accounting Educator from Your Financial Success Advisors
January 30, 2008

Dear Galen Workman,

in this issue
  • Setting Goals by Wishful Thinking
  • Are You Suffering from Growing Pains?
  • The Early Bird [may] Get the Kindle
  • 7 Medical Myths
  • Don't Look Like an Online Yahoo

  • Are You Suffering from Growing Pains?

    Unplanned expansion can be as detrimental to your business as no growth at all.

    Fast growth can destabilize a business, giving its owners a false sense of well being while the additional revenues eat up more operating dollars than expected.

    If expansion is on your agenda, read our article on how to do it right.


    The Early Bird [may] Get the Kindle

    Sterck Kulik O'Neill is giving away Amazon.com's new wireless book reader, the Kindle, in a tax season celebration. Four Apple Nano iPods will also be awarded to lucky participants.

    When you send us the information we need to prepare your individual tax return due April 15, 2008, we will automatically enter you in a drawing to win an Amazon.com Kindle or an Apple iPod Nano. The earlier you give us the information, the more automatic entries you'll have to win a cool electronic gadget!

    Submit your information by February 8 and earn 100 automatic entries. The number of easy entries decreases each week through March 21. So, send in your materials early for more effortless chances to win!

    No purchase necessary. Give away details are in the flier below.


    7 Medical Myths

    Sterck Kulik O'Neill can help with your fiscal health. It's up to you and your doctor to care for your physical health.

    But, let the British Medical Association help. They debunk 7 common falsehoods about your body.


    Don't Look Like an Online Yahoo

    Our webmaster knows two practices that will rob your online persona of any claim to professionalism:

    1. Using a generic email service for business mail
    2. Underlining words for emphasis

    Service-bureau email accounts are terrific for personal correspondence. But if you're xxx@hotmail.com (or @Yahoo.com, @AOL.com, or @gmail.com) at work, you're saying that you're not serious about your business. Spend $20 to look like a real business.

    While you're at it, make sure that your email and website only underline words when they are clickable hyperlinks.


    Setting Goals by Wishful Thinking

    The new year spurs businesses and owners to set 2008 goals for profitability and growth. Planning seems like sound business practice and as uncontroversial as apple pie.

    But, often these annual plans are wishful thinking platitudes or, worse, grow into unrealistic grandiose schemes which defocus your businesses and cost you money.

    "Make your goals inspirational not delusional," explains Francisco Dao. For example, don't just throw out a random number of $10 million in sales as a goal "without analyzing how many customers or units that equals or even if the engineering and /or supply chain can deliver that number. "

    Use Francisco's wisdom for general goal setting advice. And, please contact Sterck Kulik O'Neill for help with your business' specific situation.

    Geoffrey P. Kulik, CPA
    Partner

    Click to Make Your Goals Inspirational
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