| What Kind of Entity Should Your Business Be? |
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Selecting how your business is organized has
important consequences for your legal liability,
taxes, and operation. In July we provided
information from CPA's on choosing your
business structure.
This month we have found more information for you
on the topic... this time from attorneys.
These sources give good general ideas. And,
please talk to Sterck Kulik O'Neill and legal
professionals for advice for your specific
situation.
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| Management Lessons from a Car Wash Guy |
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Jeff was never going to use this small
business again. But, he didn't expect the
lowly car wash guy's reaction to his
complaint. Now Jeff is ready to go back and
rent a car from the business again.
The rental company had a system for capturing
and acting on customer feedback. They
empowered their employees appropriately, too.
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| Are We a "10" in Your Book? |
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Several months ago many clients received a
letter asking if they would be willing to
discuss their experience with our firm with
American Ratings Corporation, an independent
survey company. The survey calls started this
month, and random clients are still being phoned.
In the past many clients rated their
satisfaction with our firm as "10" on a
10-point scale. We appreciate that! Our goal
is to provide
10-level service to all of our clients.
The detailed comments given to American Ratings
Corporation are not shared with us, and we would
like to give our clients the opportunity to
tell us directly why they rated us a "10" --
or what we need to do to earn the "10".
Please click to take an anonymous survey.
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| Make it to the Inbox |
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Will your message to clients and prospects
be read, or will it be clicked into the trash
can or deleted as spam?
Electronic newsletters (like this
Accounting Educator) have a tough row
to hoe before they are allowed into
recipients' in-boxes.
We choose our articles based on past client
surveys, and try to provide a wide range of
helpful information. We have received many
compliments about the newsletter, yet we
still offer opt-out links that really work at
the bottom of each of our messages in case
someone wants a break from their subscription.
How about your business? Are your messages
getting to your correspondents' in-boxes?
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8 Tips to Cut Energy Bills |
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The price of oil is rising as the days get
darker and the weather grows colder.
We don't know what $90-a-barrel oil will mean
for our upcoming heating bills. But, we do
know some simple steps that you can take to
reduce what you pay to PG&E this winter.
Click and profit from the energy-saving
tips provided by the
American Institute of Certified Public
Accountants in the article below.
Charles R. Sterck, CPA
Managing Partner
Eight Fall Energy Saving Tips
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